28 min listen
Ditch the (Sales) Script
Ditch the (Sales) Script
ratings:
Length:
25 minutes
Released:
Dec 20, 2023
Format:
Podcast episode
Description
Blair sees too many creative firms talking at prospective clients using sales scripts instead of having a series of wide ranging conversations on their unique issues and objectives that set the tone for the potential long-term engagement. Links “Ten Set Pieces” “Mastering the Value Conversation”
Released:
Dec 20, 2023
Format:
Podcast episode
Titles in the series (100)
How to Drive Your Employees Bat Sh*t Crazy: The issue of how principals manage their employees continues to pop up for David year after year, and Blair is worried that he might have this problem in his own firm. by 2Bobs—with David C. Baker and Blair Enns