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    How to Capture Lost Shoppers with Amazon DSP with Naio Olsen-Stahl

    How to Capture Lost Shoppers with Amazon DSP with Naio Olsen-Stahl

    FromBetter Advertising with BTR Media

    Start listeningView podcast show

    How to Capture Lost Shoppers with Amazon DSP with Naio Olsen-Stahl

    FromBetter Advertising with BTR Media

    ratings:
    Length:
    32 minutes
    Released:
    Nov 3, 2022
    Format:
    Podcast episode

    Description

    #011 - Understand how DSP can be used for your brand to target buyers at any stage of the buyer journey! What's covered:
    ? What is Amazon DSP
    ?  How it differs from Sponsored Display
    ?  How to piggyback off of PPC traffic
    ? Our top 4 DSP remarketing strategies
    ? How to get started!
    Released:
    Nov 3, 2022
    Format:
    Podcast episode

    Titles in the series (47)

    Better Advertising with BetterAMS is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC and Amazon DSP. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon. On the show, we chat topics from organically ranking products with PPC, to using Sponsored Display for more than just remarketing, to maximizing ROAS on Prime Day. We bring you along in our conversations to give sellers new strategies to test out for a variety of business goals, updates on Amazon Advertising features & betas, as well as case studies of creative and innovative tactics. Get firsthand advertising advice from experts & learn how to reach your online business goals through Amazon PPC on Better Advertising with BetterAMS.