Everand Logo

Welcome to Everand!

  • Discover this podcast and so much more

    Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

    Track the Right KPIs for PPC Campaigns with Josh Justice from The LEGO Group

    Track the Right KPIs for PPC Campaigns with Josh Justice from The LEGO Group

    FromBetter Advertising with BTR Media

    Start listeningView podcast show

    Track the Right KPIs for PPC Campaigns with Josh Justice from The LEGO Group

    FromBetter Advertising with BTR Media

    ratings:
    Length:
    35 minutes
    Released:
    Oct 5, 2022
    Format:
    Podcast episode

    Description

    #006 - One of the ecommerce community's most active LinkedIn members, Josh Justice joins the show to chat topics from educating corporate boardrooms on full funnel Amazon advertising, to setting the right KPIs according to different campaign strategies, and more. As the Search Marketing Manager at the LEGO Group, one of the greatest toy companies in the world, Josh tells of the lessons he's learned along the way working at an agency, private label supplement brand, and even living in China where many Amazon sellers source their products from.
    Connect with Josh on LinkedIn
    Follow Justin on LinkedIn
    Follow Destaney on LinkedIn
    Learn more about BetterAMS
    Released:
    Oct 5, 2022
    Format:
    Podcast episode

    Titles in the series (47)

    Better Advertising with BetterAMS is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC and Amazon DSP. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon. On the show, we chat topics from organically ranking products with PPC, to using Sponsored Display for more than just remarketing, to maximizing ROAS on Prime Day. We bring you along in our conversations to give sellers new strategies to test out for a variety of business goals, updates on Amazon Advertising features & betas, as well as case studies of creative and innovative tactics. Get firsthand advertising advice from experts & learn how to reach your online business goals through Amazon PPC on Better Advertising with BetterAMS.