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    Building Big Future Bets into your Team's KPIs with Hasbro's David Khoshpasand

    Building Big Future Bets into your Team's KPIs with Hasbro's David Khoshpasand

    FromBetter Advertising with BTR Media

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    Building Big Future Bets into your Team's KPIs with Hasbro's David Khoshpasand

    FromBetter Advertising with BTR Media

    ratings:
    Length:
    31 minutes
    Released:
    Mar 29, 2023
    Format:
    Podcast episode

    Description

    #021 - David Khoshpasand comes from both the agency perspective having been at Tinuiti and more recently on the brand side at Hasbro. His expertise described as "developing business strategies for growth" is where we'll dive in today. We cover principles from Alchemy of Growth and Measure What Matters, and specifically how David uses these frameworks internally at Hasbro to drive group focus and measurement on today's and tomorrow's goals to keep growing the business - everything from today's revenue & profit to the big bets & investments for the future.

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    Released:
    Mar 29, 2023
    Format:
    Podcast episode

    Titles in the series (47)

    Better Advertising with BetterAMS is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC and Amazon DSP. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon. On the show, we chat topics from organically ranking products with PPC, to using Sponsored Display for more than just remarketing, to maximizing ROAS on Prime Day. We bring you along in our conversations to give sellers new strategies to test out for a variety of business goals, updates on Amazon Advertising features & betas, as well as case studies of creative and innovative tactics. Get firsthand advertising advice from experts & learn how to reach your online business goals through Amazon PPC on Better Advertising with BetterAMS.