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Amazon Advertising Tech Genius Dustin Wassner Discusses New Rollouts

Amazon Advertising Tech Genius Dustin Wassner Discusses New Rollouts

FromBetter Advertising with BTR Media


Amazon Advertising Tech Genius Dustin Wassner Discusses New Rollouts

FromBetter Advertising with BTR Media

ratings:
Length:
25 minutes
Released:
Jun 12, 2023
Format:
Podcast episode

Description

#024 - BetterAMS' own Destaney & Dustin discuss the latest Amazon Advertising developments, including Amazon Marketing Cloud & Amazon Marketing Stream. Dustin shares his insights on the value of these tools and how brands can leverage them to improve their advertising campaigns. The conversation also covers the downsides of Amazon Marketing Stream and the importance of staying up-to-date on the latest developments in Amazon Advertising. Additionally, they discuss the impact of day parting on CPCs and the potential for Marketing Stream and Day-Parting solutions for smaller brands.

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Released:
Jun 12, 2023
Format:
Podcast episode

Titles in the series (47)

Better Advertising with BetterAMS is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC and Amazon DSP. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon. On the show, we chat topics from organically ranking products with PPC, to using Sponsored Display for more than just remarketing, to maximizing ROAS on Prime Day. We bring you along in our conversations to give sellers new strategies to test out for a variety of business goals, updates on Amazon Advertising features & betas, as well as case studies of creative and innovative tactics. Get firsthand advertising advice from experts & learn how to reach your online business goals through Amazon PPC on Better Advertising with BetterAMS.