15 min listen
Amazon DSP with Adam Mellott - Targeting Differences From Sponsored Display
Amazon DSP with Adam Mellott - Targeting Differences From Sponsored Display
ratings:
Length:
18 minutes
Released:
Aug 16, 2022
Format:
Podcast episode
Description
#003 - Listen in as Adam Mellott of the BetterAMS team joins to share his expertise in Amazon DSP. We'll cover the similarities that Sponsored Display and DSP have in common, but more importantly, the more-precise targeting capabilities that make the DSP platform so much more powerful. We show how utilizing DSP with small differences can save tons of wasted spend both for brands that have one-time customers or customers that repeat purchases.Follow Adam on LinkedIn here
Released:
Aug 16, 2022
Format:
Podcast episode
Titles in the series (47)
Launching New ASINs & Ranking Your Product by Better Advertising with BTR Media