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2022 Prime Day - Lost Clicks Are Not Lost Customers

2022 Prime Day - Lost Clicks Are Not Lost Customers

FromBetter Advertising with BTR Media


2022 Prime Day - Lost Clicks Are Not Lost Customers

FromBetter Advertising with BTR Media

ratings:
Length:
18 minutes
Released:
Aug 16, 2022
Format:
Podcast episode

Description

#002 - Today we dive into Prime Day performances and the tactics we saw sellers use to maximize sales on one of the biggest traffic days of the year . Highlighting the ad types we as an agency saw dominate in gaining new-to-brand customers, how drastically CPC's increased, & even how sellers are continuing to maximize the traffic they earned on Prime Day late into Fall. We also offer recommendations on PPC strategies you can build out today that are critical in earning all the ad placements you need to have on days like Prime Day.Download our free Prime Day Checklist here
Released:
Aug 16, 2022
Format:
Podcast episode

Titles in the series (47)

Better Advertising with BetterAMS is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC and Amazon DSP. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon. On the show, we chat topics from organically ranking products with PPC, to using Sponsored Display for more than just remarketing, to maximizing ROAS on Prime Day. We bring you along in our conversations to give sellers new strategies to test out for a variety of business goals, updates on Amazon Advertising features & betas, as well as case studies of creative and innovative tactics. Get firsthand advertising advice from experts & learn how to reach your online business goals through Amazon PPC on Better Advertising with BetterAMS.