In this episode of the NEGOTIATEx podcast, Keld Jensen, negotiation guru and founder of SMARTNERSHIP, discusses the universal “golden rule” of negotiations, the impact of artificial intelligence on the negotiation landscape, and the complexities of global negotiations. Keld delves into the shifting dynamics of trust in business dealings and underscores the significance of maintaining human elements in negotiations. He also explores the potential benefits and pitfalls of using AI tools like ChatGPT. The episode concludes with insights from Keld’s newest book, “Negotiation Essentials,” emphasizing the need for a comprehensive study to truly master the art of negotiation.