40 min listen
#94: Want Account Growth? Make Your Business Indispensable
#94: Want Account Growth? Make Your Business Indispensable
ratings:
Length:
22 minutes
Released:
Oct 24, 2023
Format:
Podcast episode
Description
Today’s market is complex and unpredictable, but one thing is certain — retention matters more now than ever before. By embracing the role of a trusted advisor and focusing on overall profitability over top-line growth, sales leaders can navigate the rollercoaster days ahead. In this episode, Andee Harris sits down with Marinus Maris, industry veteran and VP of international sales at Challenger. Marinus provides a unique perspective on the current landscape of sales culture, skills, and growth strategies. Drawing inspiration from his journey, Marinus provides details into the necessary shift toward profitable growth and the art of building and retaining customer loyalty.In this episode, Marinus and Andee break down:Why focusing on profitability is the new norm in sales.How sellers can leverage curiosity, storytelling, and proactive account planning to achieve profitable growthStrategies that prioritize profitable customer segments for long-term growth
Released:
Oct 24, 2023
Format:
Podcast episode
Titles in the series (100)
#2 The Introduction: On this episode of the Winning the Challenger Sale podcast, hosts John Shea and Mike Randazzo discuss the importance of showing up with credibility in your first interaction with a new client or prospect. Our first guest Jen Allen, Key Account Executive at Challenger, will share her experience with demonstrating credibility and making a strong first impression on the first sales interaction with a prospect, and the prep work you can do to make sure you're prepared.Our second guest, Kristina Jaramillo, Founder and President of Personal ABM will be talking all how you can build credibility with social selling techniques. by Winning the Challenger Sale