37 min listen
Strategy Roadmap: How to Develop a Business Strategy
Strategy Roadmap: How to Develop a Business Strategy
ratings:
Length:
57 minutes
Released:
Oct 11, 2023
Format:
Podcast episode
Description
Sharon Scott has held roles in marketing, product development, and buying throughout her career in the outdoor industry. Now, she's the founder of OtterScope.net, fractional and interim product, marketing, and strategy for passion-fueled brands that get people outside, and out of their comfort zones. In this episode, Cole and Sharon chat about: - turning insights into a successful product line - repositioning legacy brands as innovators - the signs that a brand needs strategy work and much more! You can catch up with Sharon here: https://www.linkedin.com/in/sharon-a-scott/ This podcast is brought to you by Port Side Productions. If you work at a brand or agency in the outdoor industry that needs help bringing a video project to life, head over to portsidepro.com and send us an email. We’d love to help!
Released:
Oct 11, 2023
Format:
Podcast episode
Titles in the series (100)
Casey Lorenzen | Moving Backwards in Life by Giving up Working for Yourself? | Fjällräven: From Quiksilver to Shark Tank to managing content for Fjällräven by Backcountry Marketing