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Casey Lorenzen | Moving Backwards in Life by Giving up Working for Yourself? | Fjällräven

Casey Lorenzen | Moving Backwards in Life by Giving up Working for Yourself? | Fjällräven

FromBackcountry Marketing


Casey Lorenzen | Moving Backwards in Life by Giving up Working for Yourself? | Fjällräven

FromBackcountry Marketing

ratings:
Length:
37 minutes
Released:
May 6, 2020
Format:
Podcast episode

Description

Casey isn't your average guy. From a young age, he's had an urge to break rules and do things differently and it's no surprise that his career has taken him to amazing locations with cool people. He even ran his own backpack company for a while before selling it to a major outdoor retailer. In this episode, Casey shares a bit about the work he's doing at Fjällräven as well as how he ended up managing content for the Swedish Heritage brand.
Released:
May 6, 2020
Format:
Podcast episode

Titles in the series (100)

Listen to leaders of the outdoor marketing industry discuss the gritty details of their work, personal lives, and latest adventures. Whether you’re standing in the lift line, shuttling to fresh loam, or cracking a local beer, these conversations will teach you about the ever-changing world of marketing. This is the Backcountry Marketing podcast. Produced by: Port Side Productions