34 min listen
#415: How to Position Your Brand as The First, The Best, or The Only
#415: How to Position Your Brand as The First, The Best, or The Only
ratings:
Length:
65 minutes
Released:
Jun 12, 2023
Format:
Podcast episode
Description
Isabelle Mercier, co-founder of LeadZone Strategies, and Equine-Guided Strategist, Margarita Romano, co-authors of Sitting on the Fence: How to Love Without Limits, share the three storytelling ingredients you need to position your brand as The First, The Best, or The Only. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications. Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand. #StoryOn! ≈Park
Released:
Jun 12, 2023
Format:
Podcast episode
Titles in the series (100)
#5: Why We're Storytelling Animals with Jonathan Gottschall: Learn how the mind yields helplessly to the suction of story from New York Times Best Selling Author Jonathan Gottschall. by Business of Story