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#389: The Art of Soulful Persuasion Through Brand Storytelling

#389: The Art of Soulful Persuasion Through Brand Storytelling

FromBusiness of Story


#389: The Art of Soulful Persuasion Through Brand Storytelling

FromBusiness of Story

ratings:
Length:
64 minutes
Released:
Dec 12, 2022
Format:
Podcast episode

Description

Jason Harris, co-founder & CEO of award-winning creative advertising agency Mekanism, co-founder of the Creative Alliance and author of national bestseller, The Soulful Art of Persuasion: The 11 Habits That Will Make Anyone a Master Influencer, shares how to create tremendous growth by standing for something much bigger than just your offering. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park
Released:
Dec 12, 2022
Format:
Podcast episode

Titles in the series (100)

The Business of Story helps sales and marketing leaders excel through the stories you tell. Hosted by Park Howell, known as the world's most industrious storytelling, this weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 business storytelling podcast according to Feedspot. #StoryOn!