Kyle answers the questions:   What is clickthrough rate? What is a good CTR for Search Ads? Under what conditions can you have a very high clickthrough rate? What is a bad CTR for Search Ads? Can you still be profitable with low CTR ad campaigns? What is a good and bad CTR for Display Network ads? What are the signs that your Display Network Ads are being scammed?   Episode resources and transcript: https://googleadsstrategy.com/what-is-a-good-ctr/