38 min listen
S03E02 - monday.com (with Noga Grinberg and Danielle Hassan)
S03E02 - monday.com (with Noga Grinberg and Danielle Hassan)
ratings:
Length:
56 minutes
Released:
Sep 28, 2022
Format:
Podcast episode
Description
In this episode, monday.com’s Noga Grinberg and Danielle Hassan talk about how large teams are able to function and succeed using data, collaboration, and ownership. They also go behind the scenes of how they created and launched a massive multi-channel marketing campaign (including a Super Bowl ad). Monday offers workflow management tools that help teams collaborate on projects and stay productive.Key Takeaways
02:37 - Noga’s and Danielle’s roles at monday
05:53 - What it means to “own a channel”
08:48 - How feedback works at monday
11:25 - How Noga and Danielle ensure brand consistency
14:02 - How design decisions are made at monday
18:37 - How data fits into the day-to-day
20:44 - Measuring the success of brand awareness campaigns
26:36 - Embracing a “data-driven” approach
28:00 - Behind the scenes of creating a Super Bowl ad
33:56 - Working with external agencies
35:31 - What Noga and Danielle learned from making a Super Bowl ad
39:19 - When (and how) to revamp a home page
42:55 - A/B testing at monday
47:06 - How a home page revamp affects the rest of the website
49:57 - The main challenges Noga and Danielle are currently facing
51:36 - What’s next for Noga and Danielle as creative marketing designers
53:20 - Noga and Danielle’s proudest moments at monday
Links
monday.com
Noga Grinberg on LinkedIn
Danielle Hassan on LinkedIn
Connect with Charli
CharliMarie.com
Charli on Twitter
Charli on Instagram
InsideMarketingDesign.com
Subscribe and stay in touch
Apple Podcasts
Spotify
Google Podcasts
YouTube
WebflowThis season is brought to you by WebflowTry the no-code website builder used by designers and marketing design teams (and by this show, for the site you're on now!) – Get started for free
02:37 - Noga’s and Danielle’s roles at monday
05:53 - What it means to “own a channel”
08:48 - How feedback works at monday
11:25 - How Noga and Danielle ensure brand consistency
14:02 - How design decisions are made at monday
18:37 - How data fits into the day-to-day
20:44 - Measuring the success of brand awareness campaigns
26:36 - Embracing a “data-driven” approach
28:00 - Behind the scenes of creating a Super Bowl ad
33:56 - Working with external agencies
35:31 - What Noga and Danielle learned from making a Super Bowl ad
39:19 - When (and how) to revamp a home page
42:55 - A/B testing at monday
47:06 - How a home page revamp affects the rest of the website
49:57 - The main challenges Noga and Danielle are currently facing
51:36 - What’s next for Noga and Danielle as creative marketing designers
53:20 - Noga and Danielle’s proudest moments at monday
Links
monday.com
Noga Grinberg on LinkedIn
Danielle Hassan on LinkedIn
Connect with Charli
CharliMarie.com
Charli on Twitter
Charli on Instagram
InsideMarketingDesign.com
Subscribe and stay in touch
Apple Podcasts
Spotify
Google Podcasts
YouTube
WebflowThis season is brought to you by WebflowTry the no-code website builder used by designers and marketing design teams (and by this show, for the site you're on now!) – Get started for free
Released:
Sep 28, 2022
Format:
Podcast episode
Titles in the series (42)
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