Nishma is responsible for leading brand and reputation marketing for Google in the UK. She has led many of Google’s acclaimed projects and campaigns including Digital Garage, This is My YouTube, the Google Executive Summit, Brandcast, ThinkwithGoogle and Be Internet Legends. Nishma is a Board Director at the School of Marketing and is proud to be a Fellow of the Marketing Society. Her accolades include Ad Age’s Woman to Watch, Europe (2018), Campaign A List (2017, 2018 and 2019), Drum Digerati and was recognised in the Hospital Group’s h100 list as one of the most influential and innovative people in the UK’s creative industry. When she’s not looking after her twins or at work, you’ll find her in sparkly shoes dancing in the sun or under the stars!Talking points
The inspiration behind MadWomen
How Teletext was the Google before Google
The responsibility of managing the Google brand
Closing the digital accessibility gap
How Google makes you look clever
What search reveals about humanity
It’s ok to ask campaign with Uncommon
Why Marcus Rashford helping out with the campaign
It’s not what we ask it’s what we do with the answers
The role of humanity in Google’s work
Why we shouldn’t just sell cheese
How the Google Pixel phone makes technology accessible to new audiences
CODA, How Google helped people understand the life of someone with two deaf parents
How diverse advertising unites the audience
Telling one persons story well
How technology democratises the ability for creators to get funded
Creating the worlds first augmented reality brand
Top tips for YouTube creators
How creators and collaborators can grow your brand
The role of AI to democratise tech
Advice for advertisers using YouTube
The surprising effectiveness of brand building style advertising in digital
Nishma’s biggest ever failure
The importance of staying colourful