33 min listen
446. Evolved Digital Strategy Panel: How to Foster Connections and Drive Impact Using Digital Strategies - Carolina Garcia Jayaram, Eric Ressler, Nick…
446. Evolved Digital Strategy Panel: How to Foster Connections and Drive Impact Using Digital Strategies - Carolina Garcia Jayaram, Eric Ressler, Nick…
ratings:
Length:
41 minutes
Released:
Jul 10, 2023
Format:
Podcast episode
Description
Join this panel of modern impact thinkers as we explore how to build evolved methods to grow the digital influence of your organization. We’re diving into marketing and branding, working with influencers, flexing content in various mediums and platforms, leveraging the power of media to build digital community, and helping nonprofits look to the horizon for evolved methods to grow their digital influence. This is the panel you’ve been waiting for to get your mission’s story out in the wild.Today’s GuestsSarah Adolphson, Co-CEO, Artemis AgencyCarolina Garcia Jayaram, Executive Director, The Elevate Prize FoundationEric Ressler, Founder, Design by CosmicNick Lynch, Co-Founder and CEO, Collidescope.ioEPISODE HIGHLIGHTSWhat is the attention economy? (2:50)How social media is democratizing impact. (5:00)Marketing is mission and mission manifested. (7:45)The power of turning marketing into action (9:00)Ways marketing can drive impact 12:35Shifts the sector needs to embrace these digital strategies (17:05)How to identify win-win partnerships (27:00)Influencer Marketing (29:30)One Good Thing (34:10)Eric: We need to fund this work and this work needs to be part of our core strategy for the organization.Carolina: Don't focus so much on the media part of this focus more on developing your story.Sarah: Trust the artists.Nick: You have to start with the story.For more information + episode details visit: weareforgood.com/episode/446.Support the showSupport the We Are For Good PodcastWe believe education is for everyone. We strive to make our teaching as forward-thinking, accessible, affordable and inclusive as possible. Your generous support will help power the #ImpactUprising, free resources and community for change-agents globally. Join the We Are For Good CommunityYou can think of it as the after-party to each podcast episode ?Say hi?LinkedIn / Instagram / Facebook / YouTube / Twitter
Released:
Jul 10, 2023
Format:
Podcast episode
Titles in the series (100)
5. Transform Your Nonprofit's Social Media - Chris Fox by We Are For Good Podcast - The Podcast for Nonprofits