32 min listen
How ConvertKit's Brand Studio team has evolved - S04E01 with David Preston
How ConvertKit's Brand Studio team has evolved - S04E01 with David Preston
ratings:
Length:
58 minutes
Released:
May 3, 2023
Format:
Podcast episode
Description
In this episode, Charli is joined by David Preston, Senior Brand Designer at ConvertKit. They do a deep dive into how ConvertKit has evolved over the years, what systems and processes have worked, what has needed to change, and what challenges they are still facing. David was a guest in season two of Inside Marketing Design where talked about his work as the Brand Marketing Manager at Sendible. Since joining ConvertKit in 2022, he has led the charge in some key areas and helped build out new systems that are critical for a small team.Key Takeaways
02:17 - Who is on the brand studio team at ConvertKit?
04:54 - How would you describe your responsibilities as Senior Brand Designer?
08:37 - How the brand studio team collaborates
17:13 - What is ConvertKit’s Creator Network?
20:34 - David’s process for creating assets
28:46 - Design systems at ConvertKit
35:47 - What’s next for ConvertKit’s design system?
39:36 - How ConvertKit completely overhauled their website
44:15 - Charli’s top redesign priorities
49:05 - What David is looking forward to solving next
54:22 - David’s advice for aspiring brand and marketing designers
Links
ConvertKit
David on LinkedIn
Inside Marketing Design at Sendible with Brand Marketing Manager David Preston
ConvertKit Creator Network
I Am A Creator
Inside Marketing Design at Pitch with Designer & co-founder Jan Martin
Connect with Charli
CharliMarie.com
Charli on Twitter
Charli on Instagram
InsideMarketingDesign.com
Subscribe and stay in touch
Apple Podcasts
Spotify
Google Podcasts
YouTube
02:17 - Who is on the brand studio team at ConvertKit?
04:54 - How would you describe your responsibilities as Senior Brand Designer?
08:37 - How the brand studio team collaborates
17:13 - What is ConvertKit’s Creator Network?
20:34 - David’s process for creating assets
28:46 - Design systems at ConvertKit
35:47 - What’s next for ConvertKit’s design system?
39:36 - How ConvertKit completely overhauled their website
44:15 - Charli’s top redesign priorities
49:05 - What David is looking forward to solving next
54:22 - David’s advice for aspiring brand and marketing designers
Links
ConvertKit
David on LinkedIn
Inside Marketing Design at Sendible with Brand Marketing Manager David Preston
ConvertKit Creator Network
I Am A Creator
Inside Marketing Design at Pitch with Designer & co-founder Jan Martin
Connect with Charli
CharliMarie.com
Charli on Twitter
Charli on Instagram
InsideMarketingDesign.com
Subscribe and stay in touch
Apple Podcasts
Spotify
Google Podcasts
YouTube
Released:
May 3, 2023
Format:
Podcast episode
Titles in the series (42)
S01E03 - Inside Marketing Design at Contentful (with Grace Tai): Learn how the brand design team at content management platform company Contentful stays super organised by Inside Marketing Design