Episode #2 totally kicked ass with guest Jesse Frye.  He's an experienced marketer, head of Marketing, Customer Success & Strategy at Cheshire Impact, a marketing professor, AND- as if anything else is needed- a freaking Coast Guard Veteran.
Some of the amazing takeaways from this show:
The 7 Buyer Motivations
The reasons why MOST businesses go out of business!
What Marketers can learn from the Product development team
The true meaning behind "Fail Small, Fail Fast"
What happens when two different blogs go after different personas
What it's like to board possible drug ships and protect our shores in the Coast Guard
What marketers can learn from veterans

Links
Cheshire Impact: www.cheshireimpact.com
Twitter: @JesseJFryeNC
The Four Agreements: A Practical Guide to Personal Freedom by Don Miguel Ruiz: https://www.amazon.com/dp/B005BRS8Z6/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1