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Reimagining Retail: Why DTC is Working for Some and Not for Others and What Is Its Second Act | May 22, 2024

Reimagining Retail: Why DTC is Working for Some and Not for Others and What Is Its Second Act | May 22, 2024

FromBehind the Numbers: an EMARKETER Podcast


Reimagining Retail: Why DTC is Working for Some and Not for Others and What Is Its Second Act | May 22, 2024

FromBehind the Numbers: an EMARKETER Podcast

ratings:
Length:
19 minutes
Released:
May 22, 2024
Format:
Podcast episode

Description

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss who's having the most success in the DTC world, whether flip flopping so many times has harmed Nike, and how the cookie deprecation effect has impacted DTC. Then, in the second half, we talk about three strategies for what we’re calling the digitally native vertical brand or DNVB's second act. Join our analyst Sara Lebow as she hosts analysts Blake Droesch and Arielle Feger.
 
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advertising@emarketer.com.

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Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-reimagining-retail-why-dtc-working-some-not-others-what-its-second-act
 
© 2024 EMARKETER

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Released:
May 22, 2024
Format:
Podcast episode

Titles in the series (100)

How is the internet changing our lives? The Behind the Numbers daily news podcast from Insider Intelligence helps listeners make sense of the ever-changing worlds of digital media, commerce, advertising and technology. We keep you up to date, provide thought provoking analysis and have a little fun along the way. Behind the Numbers is made possible by Awin.