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The Daily: Disney Leads TV Usage, a Partnership Between Walmart and The House of Mouse, and How Many is Too Many Bundles? | May 21, 2024

The Daily: Disney Leads TV Usage, a Partnership Between Walmart and The House of Mouse, and How Many is Too Many Bundles? | May 21, 2024

FromBehind the Numbers: an EMARKETER Podcast


The Daily: Disney Leads TV Usage, a Partnership Between Walmart and The House of Mouse, and How Many is Too Many Bundles? | May 21, 2024

FromBehind the Numbers: an EMARKETER Podcast

ratings:
Length:
20 minutes
Released:
May 21, 2024
Format:
Podcast episode

Description

On today's podcast episode, we discuss the media companies with the highest TV usage, how ESPN is being maneuvered, how multiple new streaming bundles will change the game, and a tie up between Walmart and Disney for enhanced targeting and measurement across streaming. Tune in to the discussion with our vice president of content Paul Verna.
 
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https://www.instagram.com/emarketer/
 
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advertising@emarketer.com.

For more information visit: https://www.insiderintelligence.com/contact/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-daily-disney-leads-tv-usage-partnership-between-walmart-house-of-mouse-how-many-too-many
 
© 2024 EMARKETER

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Released:
May 21, 2024
Format:
Podcast episode

Titles in the series (100)

How is the internet changing our lives? The Behind the Numbers daily news podcast from Insider Intelligence helps listeners make sense of the ever-changing worlds of digital media, commerce, advertising and technology. We keep you up to date, provide thought provoking analysis and have a little fun along the way. Behind the Numbers is made possible by Awin.