**This episode is brought to you by MuteSix and Omnisend**   In the second part of this Feature, Liat Karpel Gurwicz, Head of e-commerce at Wix, delves deep into the Wix platform. How the platform is designed and what services are provided. We also hear a success story on how Wix analyzes data to help businesses handle their data better. She explains Wix’s full breadth and comprehensiveness across its platform in terms of e-commerce, and we dive deeper into the story of Wix. In part 2, we talk about: How Wix’s platform grows with businesses; What are Wix’s goals; Why should someone choose Wix versus all other platforms? How data helps them see trends in e-commerce; Future of Wix in e-commerce; Community of store owners and customers; How Wix is a platform that caters to anyone and everyone; and so much more.  Join Ramon Vela and Liat Karpel Gurwicz as they break down the inside story on The Story of a Brand. For more on Wix, visit: https://www.wix.com/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit: mutesix.com/storyofabrand * This episode was brought to you by Omnisend. Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload. With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform. The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue. Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot. Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/