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Reimagining Retail: Where In-Store Retail Media is Headed and Activations That Are Moving The Needle | Apr 3, 2024

Reimagining Retail: Where In-Store Retail Media is Headed and Activations That Are Moving The Needle | Apr 3, 2024

FromBehind the Numbers: an EMARKETER Podcast


Reimagining Retail: Where In-Store Retail Media is Headed and Activations That Are Moving The Needle | Apr 3, 2024

FromBehind the Numbers: an EMARKETER Podcast

ratings:
Length:
22 minutes
Released:
Apr 3, 2024
Format:
Podcast episode

Description

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss in-store retail media: what's holding it back, cooler screens and smart carts impact, and what digital advertising looks like outside the store. Then, for "Pop-Up Rankings," we rank the top three activations in retail media. Join our analyst Sara Lebow as she hosts analysts Arielle Feger and Sarah Marzano.
 
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https://www.instagram.com/insiderintelligence/
 
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advertising@emarketer.com.

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Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 
 
For a transcript of this episode click here: 
 
 
© 2024 EMARKETER
 

Walmart Connect helps brands connect with our customers more often and more meaningfully than ever before to accelerate shared growth. As the closed-loop media business of America's largest omnichannel retailer, Walmart Connect offers unparalleled opportunities for brands to reach their desired customers no matter where, how, and when they shop. For additional information, visit walmartconnect.com.
Released:
Apr 3, 2024
Format:
Podcast episode

Titles in the series (98)

How is the internet changing our lives? The Behind the Numbers daily news podcast from Insider Intelligence helps listeners make sense of the ever-changing worlds of digital media, commerce, advertising and technology. We keep you up to date, provide thought provoking analysis and have a little fun along the way. Behind the Numbers is made possible by Awin.