S1E8 – The Retail Avengers vs The Trials of Digital Transformation & Innovation, Part 2Welcome to Season 1, Episode 8 of The Retail Razor Show!For episode 8 we’re letting the Retail Avengers fly solo for Part 2 of our Digital Transformation & Innovation series and dig into understanding three key transformative technologies for retail – computer vision, Internet of Things, and 5G. Why are these so important for retailers, and how can retailers best use these technologies? Shish Shridhar and Trevor Sumner join our hosts for this lively discussion on Clubhouse!And big news! Our podcast is holding strong on the Feedspot Top 60 Retail podcasts list! We’re sitting steady at #21, so please do give us a 5-star review in Apple Podcasts if you like the show! With your help, we’ll be on our way to a Top 10 spot! Check it out here: https://blog.feedspot.com/retail_podcasts/I’m your host, Ricardo Belmar, a RETHINK Retail Top Retail Influencer for 2022 & 2021, RIS News Top Movers and Shakers in Retail for 2021, advisory council member at George Mason University’s Center for Retail Transformation, and lead partner marketing advisor for retail & consumer goods at Microsoft.And I’m your co-host, Casey Golden, CEO of Luxlock and slayer of retail frankenstacks!Together, we’re your guides on the retail transformation journey. Whether you're thinking digital and online, mobile, or brick & mortar stores, we’ll help you cut through the clutter!The Retail Razor ShowFollow us on Twitter: https://bit.ly/TwRRazorConnect with us on LinkedIn: https://bit.ly/LI-RRazorJoin our club on Clubhouse: http://bit.ly/RRazorClubListen to us on Callin: https://bit.ly/RRCallinSubscribe on YouTube: https://bit.ly/RRShowYouTubeSubscribe on Apple Podcasts: https://bit.ly/RetailRazorShowRetail Razor Show Episode Page: https://bit.ly/RRShowPodHost → Ricardo Belmar,Follow on Twitter - https://bit.ly/twRBelmarConnect on LinkedIn - https://bit.ly/LIRBelmarRead my comments on RetailWire - https://bit.ly/RWRBelmarCo-host → Casey Golden,Follow on Twitter - https://bit.ly/twCaseyConnect on LinkedIn - https://bit.ly/LICaseyRead my comments on RetailWire - https://bit.ly/RWCaseyTRANSCRIPTS1E8 The Retail Avengers & The Trials of DX & Innovation, Part 2[00:00:20] Introduction[00:00:20] Ricardo Belmar: Hello. Good morning. Good afternoon. And good evening, whatever time of day you're listening. Welcome to season one episode eight of the Retail Razor Show. I'm your host, Ricardo Belmar a RETHINK Retail top retail influencer and lead partner marketing advisor for retail and consumer goods at Microsoft.[00:00:36] Casey Golden: And I'm your co-host, Casey Golden, CEO of Luxlock. Obsessed with the relationship between a brand and a customer. I've spent my career on the fashion side and supply chain technology side of the business. Now I slay franken-stacks![00:00:50] Ricardo Belmar: Well, this week, we are circling back to our digital transformation and innovation topic. For part two of this discussion, we had two other members of our Retail Avengers team join us both this time, Shish Sridhar and Trevor Sumner. [00:01:05] Casey Golden: I really enjoyed our conversation. We dive into three super interesting transformation and innovation topics that we didn't get into in part one. Last time we dug into how retailers are embracing digital transformation and innovation and where that innovation comes from, whether it's inside or outside of their business.[00:01:26] Ricardo Belmar: Yeah. And that really set the stage for us by focusing on why today's retail, winners are winners and why others are well, not so much. [00:01:34] Casey Golden: Right. And maybe most importantly we discussed how much larger retailers and brands budgets are to invest in innovation, which is critical and frankly, new territory for a lot of brands. I don't think a lot of people realize how little investment has gone in to retail technology [00:01:54] Ricardo Belmar: Yeah, absolutely. Absolutely. I mean, it, it honestly