How will retailers find a path to the metaverse? How can retailers leverage AR and VR along that path? It all starts with having a 3D product infrastructure, but what if all of your systems are designed for 2D and not 3D? How do you adapt your design process, your PLM, and your DAM to 3D when there are so many options? Meet Ashley Crowder, CEO and co-founder of VNTANA, the 3D infrastructure platform that is making 3D accessible to retailers and brands across design, development, sales, and marketing!You’ll find out how Ashley is democratizing access to 3D across the retail business. Not only can this help retailers and brands deliver a unique customer experience but wait until you hear how 3D can help you reduce productions costs, eliminate product samples, and dramatically reduce your time to market for new products. 3D is here and before you need to worry about how you’ll leverage the metaverse, this episode will help you understand how 3D is the beginning of your journey to AR,VR and immersive commerce! And did we mention the cost savings to your retail business?News alert! We’ve moved up to #18 on the Feedspot Top 60 Best Retail podcasts list - please consider giving us a 5-star review in Apple Podcasts! With your help, we’ll move our way up the Top 20! Leave us a review & be mentioned in future episodes! https://blog.feedspot.com/retail_podcasts/Meet your regular hosts, helping you cut through the clutter in retail & retail tech:Ricardo Belmar, a RETHINK Retail Top Retail Influencer for 2023, 2022 & 2021, RIS News Top Movers and Shakers in Retail for 2021, a Top 12 ecommerce influencer, advisory council member at George Mason University’s Center for Retail Transformation, and director partner marketing advisor for retail & consumer goods at Microsoft.Casey Golden, CEO of Luxlock, and RETHINK Retail Top Retail Influencer for 2023. Obsessed with the customer relationship between the brand and the consumer. After a career on the fashion and supply chain technology side of the business, now slaying franken-stacks and building retail tech!Includes music provided by imunobeats.com, featuring E-Motive, and Overclocked, from the album Beat Hype, written by Hestron Mimms, published by Imuno. The Retail Razor ShowFollow us on Twitter: https://bit.ly/TwRRazorConnect with us on LinkedIn: https://bit.ly/LI-RRazorSubscribe on YouTube: https://bit.ly/RRShowYouTubeSubscribe on Apple Podcasts: https://bit.ly/RetailRazorShowRetail Razor Show Episode Page: https://bit.ly/RRShowPodHost → Ricardo Belmar,Follow on Twitter - https://bit.ly/twRBelmarConnect on LinkedIn - https://bit.ly/LIRBelmarRead my comments on RetailWire - https://bit.ly/RWRBelmarCo-host → Casey Golden,Follow on Twitter - https://bit.ly/twCaseyConnect on LinkedIn - https://bit.ly/LICaseyRead my comments on RetailWire - https://bit.ly/RWCaseyTRANSCRIPTS2E11 Ashley Crowder - VNTANA[00:00:00] ​[00:00:19] Show Intro[00:00:19] Ricardo Belmar: Hello, and welcome to season two, episode eleven of the Retail Razor Show. I'm your host, Ricardo Belmar.[00:00:26] Casey Golden: And I'm your co-host, Casey Golden. Welcome to the Retail Razor Show. Retail's favorite podcast for product junkies, commerce technologist, and everyone else in retail and retail tech alike.[00:00:37] Ricardo Belmar: We're back with another incredible retail transformer as our guest this week.[00:00:44] Casey Golden: Yes, and I'm so excited to have with us someone who is transforming how retailers and brands embrace the new world of commerce with 3D, AR, VR, and mixed reality.[00:00:55] Ricardo Belmar: If you're a retailer or a brand trying to experiment with the metaverse, or just trying to give [00:01:00] your e-commerce an edge with more visual product pages and 3D visuals of your products or just, you know, looking for ways to incorporate your products digitally in other channels using 3D technology.[00:01:11] This episode is for you.[00:01:13] Casey Golden: So let's welcome our amazing guest, Ashley Crowder,