Happy New Year from the Retail Razor Show! A new year means it’s time for the annual National Retail Federation Big show held in New York City. But what if it’s your first time? It can be quite overwhelming for retailers and retailtech beginners. Fortunately, we’re here to help by bringing you a seasoned NRF veteran with his best tips and tricks to get the most out of your NRF experience!Fan favorite friend of the show, Andrew Laudato, COO of The Vitamin Shoppe joins our hosts to talk all things NRF Big Show and share what he has learned over 20+ years of attending the event. We hope to see you at NRF!Plus, our new segment, Retail Razor Data Blades returns, with another special insight from Georgina Nelson, CEO of TruRating ,learned from their 100,000’s of point-of-sale customer survey polls. In this episode learn how inflation is impacting shopper buying habits!News alert #1: The Retail Razor Show is nominated for The Retail Voice Award at the Vendors in Partnership Award ceremony during the NRF Big Show 2023!News alert #2! We’ve moved up to #18 on the Feedspot Top 60 Best Retail podcasts list - please consider giving us a 5-star review in Apple Podcasts! With your help, we’ll move our way up the Top 20! Leave us a review & be mentioned in future episodes! https://blog.feedspot.com/retail_podcasts/Meet your hosts, helping you cut through the clutter in retail & retail tech:Ricardo Belmar, a RETHINK Retail Top Retail Influencer for 2022 & 2021, RIS News Top Movers and Shakers in Retail for 2021, a Top 12 ecommerce influencer, advisory council member at George Mason University’s Center for Retail Transformation, and director partner marketing advisor for retail & consumer goods at Microsoft.Casey Golden, CEO of Luxlock. Obsessed with the customer relationship between the brand and the consumer. After a career on the fashion and supply chain technology side of the business, now slaying franken-stacks and building retail tech!Includes music provided by imunobeats.com, featuring E-Motive, Overclocked, and Tech Lore, from the album Beat Hype, written by Hestron Mimms, published by Imuno. The Retail Razor ShowFollow us on Twitter: https://bit.ly/TwRRazorConnect with us on LinkedIn: https://bit.ly/LI-RRazorSubscribe on YouTube: https://bit.ly/RRShowYouTubeSubscribe on Apple Podcasts: https://bit.ly/RetailRazorShowRetail Razor Show Episode Page: https://bit.ly/RRShowPodHost → Ricardo Belmar,Follow on Twitter - https://bit.ly/twRBelmarConnect on LinkedIn - https://bit.ly/LIRBelmarRead my comments on RetailWire - https://bit.ly/RWRBelmarCo-host → Casey Golden,Follow on Twitter - https://bit.ly/twCaseyConnect on LinkedIn - https://bit.ly/LICaseyRead my comments on RetailWire - https://bit.ly/RWCaseyTRANSCRIPTS2E8 NRF for Beginners[00:00:20] Show Intro[00:00:20] Ricardo Belmar: Hello, and welcome to season two, episode eight of the Retail Razor Show. I'm your host, Ricardo Belmar.[00:00:26] Casey Golden: And I'm your co-host, Casey Golden. Welcome, retail Razor Show listeners to retail's favorite podcast for product junkies, commerce technologists, and everyone else in retail and retail tech alike.[00:00:38] Ricardo Belmar: Well, Casey, this is a conversation I've really been looking forward to each year in January, pandemic year's, not withstanding, retail industry comes together for the largest event in our industry. The National Retail Federation's, big show in New York. At its peak, I think this event was right before the pandemic, 40,000 attendees from across North America and, and a lot of international visitors from all over the world.[00:00:59] Now [00:01:00] we're coming up on the 2023 big show next month from, from when we're recording this. So we're thinking listeners are probably hearing a lot of noise by now about what's gonna happen at this show,[00:01:10] Casey Golden: That's right. And they don't call it the big show for no reason. And since our specialty is cutting through the clutter and the noise, In retail to get to th