In this episode, I had the privilege of sitting down with someone I'm proud to call my friend. His name is Mark Graham and he's Founder & CEO of commonsku - a software company specifically designed for the promotional products industry. During our fun conversation Mark and I discussed everything from building communities to building connections.Other topics we covered include:The value of story tellingHow to give people a reason to buy from youWhen to incorporate a mascot into your brandingAnd so much more!I really enjoyed this conversation and I hope you do too.  And hopefully, you’ll learn a few things to help you with your branding.Thanks for listening! If you enjoyed this episode, please leave a 5-star rating along with a brief review.About MeHey there, I'm Joelly - the Branding Badass. My badass superpower is helping you build a brand that matters. From branded merch to brand consulting, when you work with me, you get results! Need help creating brand awareness? Learn more here BADASS MERCH Let's stay connected!instagram - @Branding_BadasslinkedIn - Joelly Goodsonwebsite - BrandingMatters.caemail - jgoodson@genumark.com