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3 Keys to Designing Packages & Pricing

3 Keys to Designing Packages & Pricing

FromOwn Your Business


3 Keys to Designing Packages & Pricing

FromOwn Your Business

ratings:
Length:
22 minutes
Released:
Nov 13, 2023
Format:
Podcast episode

Description

Want to know what I’ve learned looking at hundreds of wedding pros’ offerings and pricing?

Most people are doing it wrong. And unfortunately, it’s costing you business - both in clients lost and money left on the table.

Here’s the good news: I’ve got insights to share with you today that will help convert more couples and get them to feel comfortable paying higher prices for your services.

In today’s episode of Own Your Business, I share:
- How I got my start practicing choice architecture at The Olive Garden
- What behavioral economics has to say about package and pricing design, and
- Three keys to sharing your pricing to make it easy for people to say yes

Enjoy the show today!
Released:
Nov 13, 2023
Format:
Podcast episode

Titles in the series (100)

A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Follow up questions answered in a private FB group.