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Myth: People Don’t Read Anymore

Myth: People Don’t Read Anymore

FromOwn Your Business


Myth: People Don’t Read Anymore

FromOwn Your Business

ratings:
Length:
20 minutes
Released:
Mar 28, 2022
Format:
Podcast episode

Description

Do you think people don’t read any more? Think again. In fact, the higher your net-worth, the more likely you are to read compared to someone who’s living on a middle income. But it’s not as simple as putting more words on your website. You’ve got to hook the reader – and then tell a great story that leaves them wanting more. In this episode you’ll learn:
- The differences between content copywriting and conversion copywriting
- How to hook your reader from the very beginning
- Why your ideal clients need you to go “negative”
- How our copy clients get 70% more site visitors to their Contact pages
- Resources for getting high-converting copy on your site asap
Released:
Mar 28, 2022
Format:
Podcast episode

Titles in the series (100)

A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Follow up questions answered in a private FB group.