I tend to focus on practical advice about strategies and tactics on this podcast. Sales. Pricing. Copywriting. Website design. Communication. I take general behavioral science insights and apply them to your work as a wedding professional.
However, don’t confuse my focus on these few areas with a belief that other areas aren’t important. They are the ones I choose to talk about, because I feel like there’s a gap in these topics in the wedding industry, and I’m uniquely qualified to provide expertise and advice in them. It’s my passion, and what I know most about.
But you have more responsibilities as a business owner or wedding pro than just sales, pricing, copywriting, websites and communication - which is why I bring on different guests to talk about areas they’re expert in, about topics you can benefit from.
This week I’m bringing in my friend and colleague, Gurminder Banga, to talk about mental health as a business owner - and as a regular human being. 
Although I don’t talk about mental health much in my professional work, I’m very interested in it outside of work. Both my parents were therapists. I’ve focused on self-development regularly since I was in college. I’ve used therapy for grief, marital counseling, and parenting over the years. And right now, as I record this episode, I’m involved in a 12-week program to recover my own vitality as a fully present man in a crazy, chaotic world.
Banga, which is how most people know him, has taken his own journey cleaning up his mental health - both as a business owner and human being. And along the way, he’s made it a point to educate himself in how to help others on their journeys to be a better version of themselves, particularly as it relates to full, whole success as a business owner.
I hope you enjoy this conversation. It’s a good one.