Today I have the pleasure of sitting down with Shirley Weir; the Founder of a hugely popular online community with more than 27K members and counting.  The name of this community is called Menopause Chicks and Shirley’s mission is to empower women by helping them navigate midlife with the right health information.Shirley speaks regularly at popular events all over and in 2018, her first book called MOKITA reached #1 on Amazon in women’s health.I invited Shirley to be a guest on my show because I wanted to talk about her Menopause Chicks brand and learn about the challenges she faced in her quest to shift people’s mindset on the subject. As well, I wanted to learn why our cultural attitude toward menopause is still so shrouded in stigma and silence.Thanks for listening! If you enjoyed this episode, please leave a 5-star rating along with a brief review. And if you'd like help with your branding, please reach out to me on any of the platforms below. Insta - @Branding_BadassLinkedIn - Joelly GoodsonWebsite - BrandingMatters.ca