40 min listen
Ep. 189 - Snap Inc: How Retailers Can Use Snapchat Ads for E-commerce | Samuel Bevan, Snap Inc
Ep. 189 - Snap Inc: How Retailers Can Use Snapchat Ads for E-commerce | Samuel Bevan, Snap Inc
ratings:
Length:
38 minutes
Released:
Jun 6, 2022
Format:
Podcast episode
Description
Gen Z’s favourite messaging app isn’t just that anymore. Since Snap Inc. pivoted into a camera company, the Snapchat platform has become a destination for brands to make the kind of creative they can’t elsewhere. In this episode, we’re joined by Snap Inc’s director of emerging for EMEA, Samuel Bevan. In this, he explains how Snapchat is improving its organic products and ad tools to meet brand and shoppers’ evolving needs. Expect to learn the best combination of its ad suite for retailers, how its AR tech is solving business problems like returns, and how to reach people up to 34yo when they’re being their true self online. Got a question or suggestion for the Social Minds podcast? Get in touch at social.minds@socialchain.com.
Released:
Jun 6, 2022
Format:
Podcast episode
Titles in the series (100)
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