Eloise Keating is the editor of SmartCompany and along with a small but mighty editorial team, this niche business publication has become one of the most engaging, useful, and practical resources for small business owners.    Eloise shares her tips to secure headline coverage with Smart Company including what not to include in a subject line, who the editorial team specifically want to feature and speak to within the business landscape, how Smart Company plans it’s content and it’s workday including the daily brainstorming meeting to plan out the day’s content.   We talk about how to secure an opinion editorial and what she’s looking for in expert contributed content and also, discuss through the essential element of advertising and diversification of revenue streams in the current media climate. If you want to build your reputation and brand within the business community, Smart Company is the place to flex your thought leadership.   This episode will give you everything you need to know if you’re planning to pitch to Smart Company, and Eloise kindly shares the email address to put your story in front of the entire editorial team.   Find Eloise online https://www.linkedin.com/in/eloise-keating-78549858/  news@smartcompany.com.au    Find Odette Barry online https://instagram.com/odetteandco https://instagram.com/hackyourownpr