Meet Harrison Polites – the accidental PR pro. Harrison shares Tips for PRs starting out in their career and for those thinking about going out on their own Establishing clear expectations with clients The importance of honest and transparent communication with clients and journalists Giving back to the community Why curiosity is a PRs most valuable tool  And how to read the news  Harrison Polites’ career as a PR pro wasn’t exactly planned.  Journalism was his gig for a good number of years before he leapt to the ‘dark side’ and he’ll tell it to you straight – his hugely successful business, The Media Accelerator, is best described as ‘the accidental agency’.  And yet, it’s a move that’s proved to be both fruitful and rewarding for Polites, who to this day gets a “real rush” from pitching a story successfully and being able to deliver that story. Coming up with the concept, executing it, getting a journalist interested in it – Polites says there’s “something that’s akin to being able to publish a real successful story as a journalist in that PR process”.  And while he’s the first to admit he’s made his fair share of mistakes along the way – because that’s human after all – Polites is too happy to share what he’s learnt during his time on the dark side.  Tag and share this episode on Instagram https://www.instagram.com/odetteandco/ https://www.odetteandco.com.au/ Find Harrison https://www.linkedin.com/in/harrison-polites-109b6631?originalSubdomain=au