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RV 53 - The Wedge Strategy, AI-Enabled Web Search, Converting Events to Sales Opportunities, and More! | Revenue Vitals Live #13

RV 53 - The Wedge Strategy, AI-Enabled Web Search, Converting Events to Sales Opportunities, and More! | Revenue Vitals Live #13

FromB2B Revenue Vitals


RV 53 - The Wedge Strategy, AI-Enabled Web Search, Converting Events to Sales Opportunities, and More! | Revenue Vitals Live #13

FromB2B Revenue Vitals

ratings:
Length:
53 minutes
Released:
Apr 5, 2023
Format:
Podcast episode

Description

It was a global event today, with audience calling in from Chile, Australia, Denmark, and more to ask questions and chat with Chris!
Some topics included:

Content: how to best utilize and repurpose influencer marketing and when to scale back content creation to focus on fewer segments at a time

Re-branding: insight into weighing an otherwise successful new name against similarly named companies in the same space for SEO and trust 

AI: thoughts about the impact of AI-enabled web search on paid search tools

Live Events: advice on different channels and data to utilize when trying to convert live event education to sales opportunities 


If you have questions for Chris, join the Revenue Vitals Live conversation on zoom by registering here, or submit them ahead of the call here! Also make sure to check out The Vault, where you can find full depth insights and IP beyond the high level live event. 
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Released:
Apr 5, 2023
Format:
Podcast episode

Titles in the series (100)

Welcome to the State of Demand Gen. On this podcast you’ll find innovative strategy, advice and tangible tactics that work best TODAY from marketers that are actually doing it. The content is a mix of our #DemandGenLive episodes, along with interviews & fireside chats with B2B tech industry experts.