40 min listen
Develop a Winning Team for the Digital Shelf, with Lauren Livak, Director of the Digital Shelf Institute and Sheri Stoller, Director of Ecommerce at T…
Develop a Winning Team for the Digital Shelf, with Lauren Livak, Director of the Digital Shelf Institute and Sheri Stoller, Director of Ecommerce at T…
ratings:
Length:
45 minutes
Released:
Oct 11, 2021
Format:
Podcast episode
Description
Until our robot overlords take over, winning on the digital shelf requires the right team of people. What is the mix of hard and soft skills that team members need to have to deliver and thrive in a rapidly changing and critical sector of the business? Lauren Livak, who ran North American Digital shelf strategy at Johnson and Johnson and is now Director of the Digital Shelf Institute, teamed up with Sheri Stoller, Director of Ecommerce at Trilliant Food and Nutrition in a recent Digital Shelf Playbook series webinar to answer this question and many more. It’s such a great conversation, we wanted to share it with our podcast audience as well.
Released:
Oct 11, 2021
Format:
Podcast episode
Titles in the series (100)
Marketing Silos Must Fall: Interview with Sonesh Shah, Vice President Marketing and Digital at Bosch Power Tools: To win on the digital shelf, brand and digital marketing can no longer be telling different stories. Or chasing different outcomes. In an interview with Peter Crosby and Rob Gonzalez of the Digital Shelf Institute, Sonesh Shah, Vice President Marketing and Digital at Bosch Power Tools explains how he merged these functions for better customer experiences and better results. by Unpacking the Digital Shelf