40 min listen
How to Be #1: Interview with Mike Moumoutjis, General Manager, Goodbaby International
How to Be #1: Interview with Mike Moumoutjis, General Manager, Goodbaby International
ratings:
Length:
36 minutes
Released:
Jan 23, 2020
Format:
Podcast episode
Description
Winning in digital means picking your battles, building a test and learn strategy, and then scaling. Peter Crosby and Molly Schonthal spoke with Mike Moumoutjis, General Manager at Goodbaby International, to get real about what it takes to get closer to the consumer and become their first choice.
Released:
Jan 23, 2020
Format:
Podcast episode
Titles in the series (100)
Marketing Silos Must Fall: Interview with Sonesh Shah, Vice President Marketing and Digital at Bosch Power Tools: To win on the digital shelf, brand and digital marketing can no longer be telling different stories. Or chasing different outcomes. In an interview with Peter Crosby and Rob Gonzalez of the Digital Shelf Institute, Sonesh Shah, Vice President Marketing and Digital at Bosch Power Tools explains how he merged these functions for better customer experiences and better results. by Unpacking the Digital Shelf