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129 | Using Category Design For Social Justice w/ Karthiga Ratnam

129 | Using Category Design For Social Justice w/ Karthiga Ratnam

FromB2B Community Builder Show (formerly Chief Executive Connector)


129 | Using Category Design For Social Justice w/ Karthiga Ratnam

FromB2B Community Builder Show (formerly Chief Executive Connector)

ratings:
Length:
72 minutes
Released:
Jul 26, 2021
Format:
Podcast episode

Description

Karthi Ratnam is someone unlike anyone you've ever met.First of all, she's from Sri Lanka- a country that has only been open to travel to for about one generation.  She grew up with parents that instilled the values of curiosity, self-reliance, and grit in a culture that doesn't make opportunities readily available for women.This rare combination has created a social justice warrior unlike anyone you've ever associated with that term- one that uses the Silicon Valley thinking in solving for some of the world's biggest issues. You're going to love this episode with Karthi!Connect with Karthi!On LinkedIn: https://www.linkedin.com/in/karthiratnam/Check out the Wicked 7 Working GroupConnect with ME! Also, I'd love it if you connected with me on LinkedIn or Instagram. Or shoot me an email at youshould@connectwithpablo.com with the "Heard CEC's Karthi" in subject. This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff. If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.Support the show (https://connectwithpablo.com)
Released:
Jul 26, 2021
Format:
Podcast episode

Titles in the series (100)

Nothing decreases the cost of acquisition and lifetime value of clients like a network of great relationships, and the ultimate version of that is a community designed around your clients and prospects. BUT where do you find the playbook that makes that happen? That is why this podcast exists. You'll learn that community building doesn't live in a vacuum. It has to coexist with a problem you are trying to solve, a category you are in (or better yet, designing yourself), and the culture you are building inside your organization. THE GOOD NEWS building up to it can have many short-term wins on the way, as long as you are strategic about it. This show will provide you the strategies you need to accomplish the ultimate goal of building a community around your business, and provide abilities to connect with experts in the disciplines needed to build a profitable company where ownership, employees, and clients genuinely like each other.