18 min listen
The Success of Digital News Start-ups
FromStories and Strategies for Public Relations and Marketing
ratings:
Length:
23 minutes
Released:
Jan 31, 2021
Format:
Podcast episode
Description
According to World Press Trends 2019, digital news subscriber numbers are up 208% over the last five years. That could be a welcome sign that local news may survive after all. As many legacy news outlets struggle, industry analysts are looking to digital start-ups to fill the need. And without some of the traditional business models, some are showing remarkable creativity. In this episode we speak with the co-founder of an award-winning digital model based in Edmonton, Alberta, Canada. Guest: Karen Unlandkaren@taprootpublishing.ca https://www.taprootedmonton.ca/“On every continent and in every market context, innovating news publishers are finding ways to adapt and thrive in the face of changing consumer behaviour and competition that is driven, in large measure, by the rapid changes and challenges of digital technology.” Dr François Nel, Editor of World Press Trends 2019
Released:
Jan 31, 2021
Format:
Podcast episode
Titles in the series (100)
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