22 min listen
11 Capabilities of a Communications Professional or Team
FromStories and Strategies for Public Relations and Marketing
11 Capabilities of a Communications Professional or Team
FromStories and Strategies for Public Relations and Marketing
ratings:
Length:
19 minutes
Released:
Feb 7, 2021
Format:
Podcast episode
Description
The Global Capability Framework is the Global Alliance’s benchmark for how professionals in public relations and communications management perform at their best. It applies to individuals as well as those who assemble teams of communications professionals, including entire departments. The framework took two years to build with contributions from all around the World. In this episode we explore the 11 capabilities, speaking with one of the authors of the Framework, Dr Amy Thurlow.Guest Professor Amy Thurlow Ph.D., APR, FCPRSAmy.thurlow@msvu.ca Link to the Global Capabilities Framework https://www.globalalliancepr.org/capabilitiesframeworks
Released:
Feb 7, 2021
Format:
Podcast episode
Titles in the series (100)
The Spin Doctor will see you now by Stories and Strategies for Public Relations and Marketing