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Beyond the Script: Effective Customer Service Communication

Beyond the Script: Effective Customer Service Communication

FromStories and Strategies for Public Relations and Marketing


Beyond the Script: Effective Customer Service Communication

FromStories and Strategies for Public Relations and Marketing

ratings:
Length:
29 minutes
Released:
Apr 7, 2024
Format:
Podcast episode

Description

In today’s competitive market, exceptional customer service is not just a luxury but a crucial element for business success. With the rise of digital interactions over traditional shopping experiences, customer service agents have become more than problem solvers; they are guides, educators, and relationship builders. Their ability to effectively interact with various types of people, in various kinds of moods, can be the defining factor between gaining loyal customers or losing them.  Studies show the cost of acquiring new customers can be five to 25 times higher than the expense involved in retaining existing ones. So investing in the training and development of these agents is not merely an option, it’s a business imperative. Their role as the primary point of contact makes them vital in shaping customer experiences and sustaining the company’s competitive edge.Guest: Priscilla BrookeWebsite | Email | X | Instagram Priscilla’s podcast Happy to HelpPriscilla Brooke is the Head of Podcaster Success for Buzzsprout, a podcast-hosting service, based in Jacksonville Florida.Rate this podcast with just one click Leave us a voice message we can share on the podcast  https://www.speakpipe.com/StoriesandStrategiesStories and Strategies WebsiteDo you want to podcast? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcast.Connect with usLinkedIn | X | Instagram | You Tube | Facebook | ThreadsRequest a transcript of this episodeSupport the show
Released:
Apr 7, 2024
Format:
Podcast episode

Titles in the series (100)

Communication is in every facet of our daily lives. In fact, if the ability to cooperate is what makes us distinctly different as humans, it's the ability to communicate that facilitates this. Is it any wonder communication has become a thriving profession? Those who succeed have the ability to persuade through public relations, government relations, media relations, crisis management, stakeholder engagement, marketing strategy, advertising, through all things strategic communications. They will create the websites and social media campaigns that influence us and the podcasts we remember. Doug Downs hosts this podcast about PR for those who do the work and those who hire the comms pros.