9 min listen
Donor Retention, Part 1: 5 Reasons Donors Leave
Donor Retention, Part 1: 5 Reasons Donors Leave
ratings:
Length:
24 minutes
Released:
Nov 12, 2013
Format:
Podcast episode
Description
Donor retention is down across the fundraising industry. Here are five of the most common causes of donor attrition -- and what you can do to overcome them: Poor receipting Not enough communication Not enough reporting back Online and offline communications out of sync Acquisition and cultivation out of sync The good news: You can change each of these attrition-driving things!
Released:
Nov 12, 2013
Format:
Podcast episode
Titles in the series (100)
Donor acquisition vs donor cultivation -- know the difference to succeed in both: Donor acquisition -- in any medium -- has a fundamentally different "ecosystem" form donor cultivation. Knowing the difference will make you far more effective in both. We discuss the differences in response numbers, cost, messaging, and long-term... by Fundraising is Beautiful