Is your fundraising ratio killing your fundraising?

FromFundraising is Beautiful

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Is your fundraising ratio killing your fundraising?

FromFundraising is Beautiful

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Length:

13 minutes

Released:

Sep 21, 2011

Format:

Podcast episode

Description

The over-focus on the amount nonprofits spend on fundraising and administration (as opposed to accomplishing their mission) is throttling many organizations, keeping them artificially poor and less able to do what they exist to do. We talk about some alternatives to focusing on that fundraising ratio.

Released:

Sep 21, 2011

Format:

Podcast episode

Titles in the series (100)

In this podcast, Steven Screen & Jeff Brooks give you super-actionable information for how you can make your next fundraising effort raise more money.

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How to Work with a Fundraising Consultant: Working with the right fundraising consultant or agency can take your organization to undreamed-of heights. Having the wrong partner can be as rewarding as a long afternoon with a hungry, sleep-deprived two-year-old. In this podcast we share the three... by Fundraising is Beautiful
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How to destroy your year-end letter: Two years ago, they had a great year-end letter that raised a lot of money for the cause. Last year, the committee was full of ideas for improving the letter. The result: a 50% drop in giving. Using two real year-end fundraising letters from a real... by Fundraising is Beautiful
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The power of relevance in fundraising: It's pretty simple, really: Fundraising works when it's relevant to donors. When it's not relevant, people ignore it. Using the recent Haiti earthquake as an example, we look at what makes a situation relevant, and what you can do to increase that... by Fundraising is Beautiful
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It's Not Too Late to Boost Your 2008 Revenue: The year is nearly over, but there's still time to do a go to your donors online -- in fact, the next couple of week are prime time for online fundraising. We'll lay out a basic schedule and give some tips for the last, crucial impacts of the year. by Fundraising is Beautiful
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Partnership (not marketing) with donors: An interview with Troy Stremler, CEO of , a company that helps nonprofits measure and report the impact of their programs. Troy sees a big change in the new generation of donors: They don't want to be "marketed to" -- they want to be partners with the... by Fundraising is Beautiful
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Program vs. Fundraising: How to Break the Tension: In almost every nonprofit organization there's tension between program people (those who do the organization's mission) and fundraising people (those who raise the money to make the work possible). This podcast reveals some things you can do to ease... by Fundraising is Beautiful
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5 game-changing pieces of advice for fundraisers: Five quick, easy-to-understand, easy-to-implement pieces of advice that have transformed our work over the years: Donors fund outcomes, not processes. If you like it, it probably won't work. There are many best practices in fundraising that will... by Fundraising is Beautiful
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Fundraisers beware of survey research: For the fifth installment of our State of Fundraising series, we take a look at survey research and how fundraisers can get value from it -- without being led dangerously astray. Surveys seem (and often claim) to report the truth. In reality, they... by Fundraising is Beautiful
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Our Holiday wishes for you: The entire Fundraising Is Beautiful staff gathers for a holiday party and to wish our listeners and friends (especially those who are both) some good things for the coming year. by Fundraising is Beautiful
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Fundraising in a bad economy: There's really only one thing you need to be afraid of during this economic crisis. Find out what it is, and discover many other tips for surviving hard times -- and maybe even turning it to your fundraising and long-term advantage. by Fundraising is Beautiful
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How to Tell If Your Fundraising Is Good (Part 3: Packaging): Direct mail, the life-blood of most fundraising programs, has different design conventions from other types of design. It's less pretty, more old-fashioned, and almost messy. Here's a look at direct mail design and packaging: Everything you need to... by Fundraising is Beautiful
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Haiti and Non-Haiti Fundraising: A look at what's going well, what's not, and what we need to know as the nonprofit world responds to the catastrophic January 12 Haiti Earthquake. Includes ideas for fundraisers who are not connected to the disaster. by Fundraising is Beautiful
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Things to do that will make you a better fundraiser: Here are ten practical things you can do -- starting today -- that will make you into a better fundraiser: Donate. Send and receive snail-mail. Sign up for lots of email from other nonprofits. Participate in online social networking sites. Hang... by Fundraising is Beautiful
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Put your heart into fundraising: An interview with Cass Wheeler, former CEO of the and author of the new book You've Gotta Have Heart: Achieving Purpose Beyond Profit in the Social Sector (available at and at ). Don't miss what this wise CEO has to say about people who are good at... by Fundraising is Beautiful
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Fundraising Manifesto for the New Year: Here are four truths about fundraising that can transform the way you approach this beautiful profession: Fundraising is good for donors. Fundraising is a lot like courtship. Fundraising is about your donors, not you. Fundraising is a science. (The... by Fundraising is Beautiful
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Recession fundraising: Interview with Mal Warwick: Don't miss this interview with fundraising legend Mal Warwick, author of the recent book (as well as many other books on fundraising). Find out how to survive the recession -- including the biggest mistake you can make. by Fundraising is Beautiful
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Your E-Z 30-minute fundraising review plan: We're back -- after a delay we're attributing to the economy and a house-fire -- with practical hints for planning your upcoming fundraising campaigns in a way that will help keep you out of trouble in these hard times. by Fundraising is Beautiful
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Branding and Fundraising, Part 1: How does the discipline of branding help your efforts to raise revenue for your cause? How does it hurt? How do you decide how to spend your marketing dollars? Get ready for a feather-ruffling, controversial look at this difficult topic. by Fundraising is Beautiful
17 min listen
Is your fundraising ratio killing your fundraising?: The over-focus on the amount nonprofits spend on fundraising and administration (as opposed to accomplishing their mission) is throttling many organizations, keeping them artificially poor and less able to do what they exist to do. We talk about some... by Fundraising is Beautiful
13 min listen
What to cut when the budget is tight: Okay, you've cried, you've pleaded, you've made your case. But there's no way around it: You have to cut your fundraising budget. Find out the area you can cut with little damage to your program, the areas where cuts would be devastating, and areas... by Fundraising is Beautiful
14 min listen
What is your website for?: If the purpose of your website is to raise funds, why is fundraising limited to a couple of "DONATE" buttons? Here's a look at how you can maximize online revenue by making your website relevant, useful, and easy for donors. Websites mentioned in this... by Fundraising is Beautiful
16 min listen
Fundraising in the rest of the world: For the fourth installment of our State of Fundraising series, we interview Sean Triner, founder of , who blogs at . Sean shares some of what's happening in fundraising outside the US, based on his experience in Australia, Asia, Europe, and Canada.... by Fundraising is Beautiful
35 min listen
Letter from a disgruntled donor: A donor writes a letter to the president of the organization. It's an articulate critique of what the donor dislikes about their fundraising: It's simplistic, repetitious, and emotional. What do you do? What do you say? We read an actual letter from a... by Fundraising is Beautiful
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Back from the Brink: How a Sick Organization Got Better: In this episode we interview Chris Doyle, President and CEO of , an organization that's leading the fight against leprosy around the world. Back in the mid-90s, when Doyle joined, the organization was in an accelerating downward slide. Learn about the... by Fundraising is Beautiful
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It's all about editing: The good fundraiser knows that not everything you do makes good fundraising. We bring donors on board with the stuff that makes their heart sing. We don't insist that they fully get it before we'll accept their donations. If you've been paying... by Fundraising is Beautiful
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How to Tell If Your Fundraising Is Good (Part 2: Content): Effective fundraising has some characteristics that you might find odd or off-putting: It's simple. It's about only one thing. There's an obsessive call to action. It's built around stories. It suggests specific amounts for donors to give. It's all... by Fundraising is Beautiful
14 min listen

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Is your fundraising ratio killing your fundraising?

Is your fundraising ratio killing your fundraising?

Description

Titles in the series (100)

More Episodes from Fundraising is Beautiful

Related podcast episodes