Scott Harrison, founder of charity:water (and a fan of this podcast) reveals some of the thinking behind this innovative nonprofit that came on the scene 10 years ago and his virtually re-written the fundraising playbook in many ways. Get the inside scoop on: How charity:water takes its donors on a journey -- every time How they manage and market their promise that 100% of a donor's gift goes to the field The power of "productizing" (which anyone can do!) Charity:water's biggest challenge and how they're tackling it We learned a lot from Scott. You will too!