27 min listen
Marketer’s Brief: Electrify America
ratings:
Length:
29 minutes
Released:
Mar 25, 2019
Format:
Podcast episode
Description
Electrify America, a subsidiary of Volkswagen Group, is overseeing a 10-year, $2 billion investment on zero-emissions vehicle technology and awareness. The group's marketing director, Richard Steinberg, discusses what it is doing to help nudge the EV sector into the mainstream, including how charging stations might create branding opportunities.
Released:
Mar 25, 2019
Format:
Podcast episode
Titles in the series (100)
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