23 min listen
How trendy jeweler Kendra Scott is courting Gen Z and Gen Alpha
How trendy jeweler Kendra Scott is courting Gen Z and Gen Alpha
ratings:
Length:
22 minutes
Released:
Feb 21, 2024
Format:
Podcast episode
Description
CMO Michelle Peterson talks about how marketing has helped grow the 22-year-old brand and what’s ahead
Released:
Feb 21, 2024
Format:
Podcast episode
Titles in the series (100)
How Mattel is helping stressed-out parents during COVID-19: Richard Dickson, president and COO of Mattel, joins Marketer’s Brief to discuss how the toymaker is creating new content for parents and kids and thanking front-line heroes with collectibles. by Ad Age Marketer's Brief