Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

How to make first-party data work for your brand, presented by Vericast

How to make first-party data work for your brand, presented by Vericast

FromAd Age Marketer's Brief


How to make first-party data work for your brand, presented by Vericast

FromAd Age Marketer's Brief

ratings:
Length:
17 minutes
Released:
Mar 18, 2024
Format:
Podcast episode

Description

Vericast Senior VP Marc Mathies on what happens when third-party cookies disappear—and how marketers can prepare their brand’s data strategy.
Released:
Mar 18, 2024
Format:
Podcast episode

Titles in the series (100)

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.