VAB’s Sean Cunningham on what marketers should know about media

FromAd Age Marketer's Brief

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VAB’s Sean Cunningham on what marketers should know about media

FromAd Age Marketer's Brief

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Length:

24 minutes

Released:

Mar 13, 2024

Format:

Podcast episode

Description

VAB CEO Sean Cunningham on why and how marketers should get more involved with measurement and media, disconnects between marketers and agencies in a new survey, and his falling out with the Association of National Advertisers.

Released:

Mar 13, 2024

Format:

Podcast episode

Titles in the series (100)

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VAB’s Sean Cunningham on what marketers should know about media

VAB’s Sean Cunningham on what marketers should know about media

Description

Titles in the series (100)

More Episodes from Ad Age Marketer's Brief