**This episode is brought to you by MuteSix, Honeycomb Credit, and Fenix Commerce**   “Even in our darkest moments, beautiful things can happen,” says Mia Jestina, Founder of Wellthy, a brand that makes sustainable jewelry from recycled metals. In December 2019, Mia had a car accident that required her to undergo two surgeries. Despite her spinal injury and the challenges of the pandemic, she launched her brand. It turns out that her accident brought painful changes in her life. But it also gave her a new focus and led to her a greater sense of self-realization. Mia says that it may be scary to step out of your comfort zone. So, one needs a strategy to refrain from negative thoughts. She advises entrepreneurs to understand current as well as upcoming landscapes. A growth mindset and business positioning are necessary. She talks about: * Why she is grateful to her husband * Overview of the brand * Her spinal injury and pandemic timeline * Experience with painful changes * Her New focus * How a negative loop becomes addicting * Advice for new entrepreneurs Join Ramon Vela and Mia Caine as they break down the inside story on The Story of a Brand. For more on Wellthy, visit: https://shopwellthy.co/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit: mutesix.com/storyofabrand * This episode is also brought to you by Honeycomb Credit. With Honeycomb Credit, you can transform your customers into your biggest brand advocates by giving them the chance to lend directly to your growing business. Brands looking to expand nationally, buy equipment, or launch a new product have used Honeycomb to get the funds they need while engaging their customers in a whole new way. Learn how to level up your customers today visit https://www.honeycombcredit.com/brand * This episode is also brought to you by Fenix Commerce. Folks, we all know delivery and shipping are a major pain. Fortunately, with FenixCommerce, you can now deliver a better customer experience AND improve conversions up to 14% by providing personalized actual delivery dates and options directly on your Webstore. And post-purchase, stay on top of things with Fenix proactive delivery alerts. FenixCommerce - the leading AI-powered SaaS platform Retailers trust to optimize the entire order, shipping, and delivery experience. For more details, check out fenixcommerce.com