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Knack Bags - Expand Your Possibilities

Knack Bags - Expand Your Possibilities

FromThe Story of a Brand


Knack Bags - Expand Your Possibilities

FromThe Story of a Brand

ratings:
Length:
37 minutes
Released:
Aug 12, 2020
Format:
Podcast episode

Description

In this Feature, Chad Mellen and Keith Bristol talk about the meaning behind Knack Bags and express the need for a fully functional, yet accessible bag. Whether it’s taking a day trip after work or merely balancing a personal, but a professional lifestyle, Knack Bag creates a simple bag that allows you to take off the stresses of finding your keys or protecting your laptop. After starting in 2017, they released the first versions of their bag in November 2018. They’ve been changing the idea of the traditional backpack since. Here's their story. In the first part of this episode, Keith and Chad discuss The Infamous Airport Story - How The Need For A Single Bag Started; Origins of Both Mellen and Bristow; The Impacts COVID 19 and the Adaptations of Uses for the Knack Bag; How It Is Running a Remote Company Before/During a Pandemic; The Benefits of Being Experienced in a Startup; and so much more.    Join us while Ramon Vela interviews Keith and Chad in Part 1 of this episode and listen to them share the inside story of a brand. For more on Knack Bags visit: https://knackbags.com/ Malomo - https://gomalomo.com/cf Klaviyo -  https://www.klaviyo.com/ Retention Science - RetentionScience.com
Released:
Aug 12, 2020
Format:
Podcast episode

Titles in the series (100)

The Story of a Brand Podcast is a show focused on e-commerce brands and the entrepreneurs, products, and customers that make up the brand. We believe that people want to buy from authentic Brands they love, admire, and to whom they feel community. Whether it’s how the brand obsesses over the customer experience or how they design or manufacturer their product or their stance on social issues. Our show attempts to illustrate the “Why” people connect to the Brands they love and perhaps just as important, how the Brand connects the customer to the world around them.